New Campaign Supports an In-Clinic Education Program Sponsored by the AVMA and Fort Dodge Animal Health SCHAUMBURG, IL (August 22, 2007) / PRNewswire / – Is it risky for your cat to chase a squirrel? Or your dog to drink from a puddle? How risky are fleas and ticks? These are some of the questions raised in a new public service campaign – "Being a Pet is Risky Business" – from the American Veterinary Medical Association (AVMA). Funded by an educational grant from Fort Dodge Animal Health, the campaign seeks to raise awareness about common pet disease risks and how to protect against them. The campaign's television and radio public service announcements (PSAs) humorously depict pets in atypical risky situations – skydiving, scuba diving and surfing – to call attention to typical, routine daily activities where cats and dogs are frequently and more realistically exposed to disease-causing organisms. The PSAs inform consumers that disease risks, which all pets face,...